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For Valentine's Day, Instagram has announced a new feature: Likes on Stories. The corresponding icon appeared between the window for entering the answer and the “Share” button. Unlike emoji reactions, this interaction is not displayed in incoming messages.
Stories will not have a like counter, but the author will be able to see in the list of viewers who clicked on this button: an icon will appear next to the name in the form heart.
This feature is rolled out gradually: if you don't have it yet, you'll have to wait a bit.
